When I went through my sponsorship advert in class, another change that I decided to make was changing the point in which the lights and music begin in the advert. At the moment the lights flash and music plays when the protagonist removes the lid from the 'Waikiki' bottle, however I have now decided that this effect would be much better placed when the protagonist takes a sip of 'Waikiki'. I think that this will look better as it provides the message that drinking 'Waikiki' is like being at a party, it makes more sense if this happens when the protagonist actually drinks the drink. Therefore, when I next film I will make sure I do this.
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